These days, everyone seems obsessed with getting rich quick through business.
This is because the success stories really make the headlines. You get a Mark Guttenberg type of phenomenon, particularly when it becomes almost a legend as in his case through the film “The Social Network” and suddenly that’s what all the young up and coming wannabee entrepreneurs want.
What they don’t see is that for every meteoric success story, there are maybe another few hundred that didn’t make it – not only didn’t they make it, but they had to re-start their careers from scratch having effectively wasted their time in a hopeless venture.
That isn’t to say you shouldn’t dream of success – rather that you should be willing to really put in the hours to achieve a steadily growing a business from the ground up in the way that others have done for hundreds of years.
Overnight rampant success happens to very few people and very few businesses. Far more people get wealthy gradually by careful investment, shrewd business planning and, more to the point, a great deal of very hard work. Anyone in real; estate, for example, who has had the opportunity in the past to connect with David Lichtenstein will be able to tell you that business gurus like David have built their success steadily.
Sure, they’ve taken balanced risks and they have all suffered major setbacks, but they all made steady and balanced progress on a “two steps forward, one step back basis” working hard all the way down the line.
The reality is that while you’re out there dreaming of some crazy idea that might make a million overnight, there are 99 other people building a solid business little by little supplying metaphorical white sliced bread – the day to day stuff of life we all need in other words.